Robbin Would?

I remember doing a case study in graduate business school about potato chips. A potato chip company used a massive study group to conclude; if the bags of chips themselves were simply filled with more air then consumers wouldn’t notice there was less product (chips) inside the bags. (The added packaging was less expensive than manufacturing actual chips.) The potato chip company concluded that consumers perceived the same value despite receiving fewer chips. There was more waste with the new packaging and less actual product inside the new bags, but the PERCEIVED value was the same. (I don’t know how this relates to anything to do with this comic but it’s a story anyways.)

In regards to the comic, Robbinhell definitely doesn’t have time for this “hippie” here. This green- leotard-wearing do-gooder is all but dead.

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